I am a PR professional with around 20 years of experience in international corporate and crisis communications as well as social media. I have held several senior positions at global PR agencies such as Edelman (CH) and Ketchum (Germany).
I have a broad range of experience in international consumer, B2B and corporate communications. My focus is on the development and management of international communication campaigns and strategies, crisis communication and social media activities.
At the University of Fribourg (CH), I teach the course „PR in Practice“.
Since 2015, I have been working at Geberit International AG as Manager Group PR. In this role, I plan, manage and monitor the Group’s global PR and social media activities.
Before that, I was Head of Edelman Switzerland. During this time, I advised global companies on crisis communications, CEO advisory and positioning, and positioning. I also set up global campaigns or campaigns tailored to the Swiss market.